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Practical Ways to Improve Your Small Business Finances

2/16/2021

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Starting and operating a new business is a wild and exciting ride. Entrepreneurship will push you to grow, learn, and take your creativity to new heights. Most business owners go into business because they have an idea, service, or goods they can offer to the public and people will pay money for it. Most entrepreneurs don’t have a master’s in business and—while specialized in their trade—are not specialized in accounting, tax, liability protection, or time management. 
No business owner can be an expert overnight in all the areas it takes to run a successful business. However, all business owners can invest time to learn and outsource to professionals when needed. The primary goal of OmniMarketing2020 is to help entrepreneurs realize their dreams of success, which is why we’ve provided ideas to take your business to the next level.

We Can All Use a Little Help from Our Friends 
Knowing when to ask the right people the right questions will save you a lot of time and headache. Develop your circle now to help you grow your business. Here are some pros you may want to reach out to and develop a relationship with as you launch your business:
  • Accountant or bookkeeper
  • Commercial banker
  • Lawyer
  • Marketing specialist
  • IT specialist
The right advice can help put systems in place that grow your business and safeguard its future. 

The Key to Business Is Delegating
There are only a finite number of hours in the day. Wouldn’t it be nice to have guaranteed quality sleep, time to exercise, time to eat three healthy meals you prepared yourself, time alone doing a hobby, and time with your loved ones while getting all of your work tasks done? We can dream that the day will come where it all is easy, but for now, it’s a juggling act. Throw the balls up in the air and make sure that none hit the floor.
We all have our limits, and sometimes the “one more thing” on your to-do list is simply not realistic. As an entrepreneur, your time is best spent doing what you’re good at and what brings in the money. For instance, data entry, while necessary to run some successful businesses, is typically not the main breadwinner. Consider hiring a freelance data entry professional and free up your time to concentrate on growing your business. 

Finances 101
Whether you are just launching a new business or have been at it for a while, it’s never too early or late to establish good financial habits. It’s important to know what money is coming in, what money is going out, how to develop financial statements, how to establish credit or loans for the business, how to prepay taxes, and how to manage payroll. 
Pick up books, take classes, and invest in software. Even if you hire a bookkeeper to oversee the day-to-day activities, you should still be hands-on and know what you’re looking at when you review the books, bank statements, and tax returns.
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Time Is Money
Your time is money. It’s cliche but true. When your schedule is in disarray, you will miss opportunities for development and earning. Not all time management methods work for all people and all businesses, but you won’t find the method that works best for you until you start trying them out. 
Here are some things you can implement in your schedule to see if they make you more efficient:
  • Establish written goals.
  • Use a daily calendar.
  • Block out times for emails and phone calls.
  • Reserve your most creative and difficult tasks for the hours you work best.
  • Keep a log of work distractions for a week, and then eliminate or minimize those distractions.
  • Keep a running to-do list.
If you’re looking to grow your business and make a profit, keep your sights on the big picture goal, and invest in knowledge and services that further that goal. Knowing when to bring in experts, delegating tasks, staying on top of your budget and books, and organizing your time is a start. These may not be the most fun tasks of running a business, but they will lead to tremendous results. 
Are you looking for top-notch digital strategy services for your small business? Visit omnimarketing2020.com to see how we can help!
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